A Better Focus Group

Consumer learning that is based on a single touchpoint
is no longer effective.

Consumers are influenced by too many factors to understand their purchase motivation in just one sitting.

e-daptability creates multiple touchpoints to accurately understand the role e-behavior plays when making a brand purchase.

1127 High Ridge Road, Suite 293

Stamford, CT 06905

J. Edwards:  914.523.0259

E. Infurna:    917.822.6411